Apple’s 12.1% share of the global smartphone market
Apple (AAPL) managed to marginally increase iPhone shipments in fiscal Q3 2018. According to market research firm IDC (International Data Corporation), Apple now has a 12.1% share of the smartphone market as of the end of June, up 11.8% YoY (year-over-year). The overall smartphone market declined 1.8% YoY to 342 million units in the second quarter of 2018 compared to 348.2 million units.
China’s (FXI) technology giant Huawei managed to increase shipments 41% YoY to 54.2 million units in the second quarter, up from 38.5 million units. That means Huawei has climbed to second position in the global smartphone space with a 15.8% share, up from 11% in Q2 2017.
In our pre-earnings report, we looked at the possibility of Huawei surpassing Apple in the smartphone race.
Samsung continued to lead the smartphone market
Samsung (SSNLF) ended Q2 2018 with a 20.9% share of the smartphone market, down from 22.9% in Q2 2017. In the second quarter, its shipments fell 10.4% YoY to 71.5 million units. The other top companies include China’s Xiaomi and Oppo with market shares of 9.3% and 8.6%, respectively. Xiaomi’s shipments rose 48.8%, and Oppo’s shipments rose 5.1% in the second quarter.