Instagram Is Filling the Void Left by Its Cofounders’ Departures



Instagram just appointed Vishal Shah as head of product

Facebook’s (FB) popular photo-sharing app, Instagram, announced on December 10 that Vishal Shah would be the new head of product effective immediately. Shah was previously Instagram’s director of project management.

In the process, Instagram has filled one of its key executive posts after its leadership team was largely wiped out this year. Two of the most high-profile exits were those of its cofounders, Kevin Systrom and Mike Krieger. Systrom in particular was a big loss, as he was quite hands-on with the app.

Shah had previously supervised Instagram’s shopping push, its IGTV video service, and its ad products. Recently, Instagram appointed Adam Mosseri, who held Shah’s new post, to run the photo-sharing app.

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Instagram is a key part of Facebook

Instagram is the crown jewel of Facebook. The social media giant’s main platform is seeing a slowdown not only in terms of its user base but also in terms of ad revenue, as it’s running out of space in its news feed to post ads. The social media giant has also been dealing with several serious issues related to user privacy.

Instagram, on the other hand, has been growing quickly. It reached 1 billion monthly active users earlier this year, and it’s expected to be Facebook’s biggest driver of growth going forward.

In November, Instagram added a new feature called “Close Friends” to its service. The new feature lets users share their stories with a smaller group of friends.


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