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Inside Sprint’s Growing Customer Base

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Sprint focuses on improving its network to retain customers

The performance of a mobile operator’s network determines its subscriber base. Sprint (S) has been continuously focusing on upgrading its network to retain its customers. In fact, the fourth-largest wireless carrier in the US has been adding a significant number of postpaid and prepaid subscribers recently and has been deploying thousands of small-cell solutions like the Sprint Magic Box to improve its network performance.

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Sprint adds customers in fiscal Q1 2018

During fiscal Q1 2018, Sprint posted postpaid phone customer net additions for the 12th straight quarter, as its network is becoming more competitive against its larger rivals. Sprint added net 87,000 postpaid phone customers in fiscal Q1 2018, as well as net 3,000 prepaid customers.

As of June, Sprint had 54.6 million wireless connections, which was ~1.6% higher YoY (year-over-year). This includes approximately 32.2 million postpaid customers, around 9.0 million prepaid customers, and about 13.3 million wholesale and affiliate customers.

In comparison, T-Mobile (TMUS) added 686,000 postpaid phone net customers in the second quarter, while Verizon (VZ) added 199,000 postpaid phone net subscribers. Meanwhile, AT&T (T) gained 46,000 postpaid phone net customers in the second quarter.

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