How Subscription Platforms Are Ruling This Year’s Emmys



Netflix has the most Emmy nominations

The quality of original content on SVOD (subscription video on demand) platforms is getting better by the day. This improvement has led not only to more cord cutters but also to these platforms seeing more nominations than ever at the Emmy Awards.

Netflix (NFLX), the most popular streaming platform, has broken HBO’s whopping 17-year streak of being the most nominated network at the Emmys.

The Emmy nominations were released on July 12. Netflix had 112 nominations, while HBO had 108. HBO had 111 nominations at last year’s awards. Netflix’s number of nominations has risen 23% from last year’s 91.

Nominations for Netflix’s shows include those for The Crown, GLOW, Stranger Things, Black Mirror, and Unbreakable Kimmy Schmidt.

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Hulu and Amazon have also seen notable increases

Among other SVOD platforms, Hulu was slightly ahead of Amazon (AMZN). Hulu’s shows received 27 Emmy nominations, while Amazon’s had 22. Hulu’s most popular show, The Handmaid’s Tale, which won last year’s Best Drama Award, was nominated for the same category again. Hulu and Amazon had 18 and 16 nominations, respectively, at last year’s Emmys.

Netflix stock has more than doubled this year. It’s the most valuable media company ahead of the Walt Disney Company (DIS) and Comcast (CMCSA) with a market cap of $175 billion.


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