Analysts Recommend ‘Hold’ for Kohl’s



Rating synopsis

Of the 20 analysts covering Kohl’s (KSS) stock on June 22, most (50%) have recommended “hold,” while ~40% have recommended “buy,” and 10% have recommended “sell.” The stock has seen quite a few price revisions over the last 30 days:

  • On June 22, UBS initiated coverage on the stock with a “neutral” rating and a target price of $75.
  • On June 10, Citigroup downgraded Kohl’s to “neutral” and upped its price target to $75 from $71.
  • On June 7, Telsey Advisory raised its price target to $86 from $73, and Credit Suisse raised its price target to $74 from $64.

Like other traditional retailers, Kohl’s is investing in its digital channel and leveraging stores to cater to consumer demand as e-commerce rapidly expands. However, Citigroup believes that driving footfall could be a challenge for Kohl’s without partnerships. Analysts’ 12-month average target price for Kohl’s stock is $76, which reflects a 2.9% downside based on its June 22 price.


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Peer ratings

Of the 18 analysts covering Macy’s (M), 67% recommend “hold,” and 22% recommend “buy.” Their target price of $34.85 reflects a 6.9% downside based on the stock’s June 22 price.

Of the 17 analysts covering JCPenney (JCP), ~82.0% recommend “hold,” while just 6% recommend “buy.” Their mean target price is $3.32, which indicates a 26.7% upside.

Of the 22 analysts covering Nordstrom (JWN) stock, 59% recommend “hold,” and 27% recommend “buy.” Nordstrom’s mean target price is $52.73, which indicates a 2.5% upside.


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