Improving network to retain customers
The performance of a mobile carrier’s network determines its customer base, and Sprint (S) has been continuously focusing on upgrading its network to keep its customers.
In fact, the fourth-largest wireless service provider in the United States (SPY) has been adding a significant number of postpaid and prepaid customers as of late, and it’s been deploying thousands of small-cell solutions, including the Sprint Magic Box, to improve its network performance.
Sprint adds customers in fiscal 4Q17
During fiscal 4Q17, the telecommunications company reported postpaid phone customer net additions for the 11th straight quarter, as its network is becoming more competitive with those of its larger competitors.
Sprint added net 55,000 postpaid phone customers as well as net 170,000 prepaid customers in the quarter.
As of March 31, 2018, Sprint had 54.6 million wireless connections, a rise of ~1.8% year-over-year, including ~32.1 million postpaid customers, ~9.0 million prepaid customers, and ~13.5 million wholesale customers.
In 1Q18, T-Mobile (TMUS) added 617,000 postpaid phone net customers, whereas Verizon (VZ) lost 24,000 postpaid phone net subscribers. Meanwhile, AT&T (T) lost 22,000 postpaid phone net customers during the same period.