AMD Expands Ryzen Portfolio to Boost Its Computing Business



The Ryzen CPU rollout in 2018

Advanced Micro Devices (AMD) is focusing on its Computing and Graphics segment to boost its growth. In the computing space, it launched competitive desktop and mobile PC CPUs (central processing units) under the Ryzen brand in 2017. 

This helped it increase its CPU market share from 18.0% in 1Q17 to 21.0% in 4Q17, according to PassMark. In 2018, AMD is set to launch its high-end Ryzen CPUs for consumers and enterprises.

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Ryzen Mobile

In 4Q17, AMD launched its Ryzen Mobile APU (accelerated processing unit) for ultrathin notebooks. AMD’s APUs combine the Ryzen CPU and the Vega GPU (graphics processing unit).

HP Inc. (HPQ) was among the first OEMs[1. original equipment manufacturers] to release a Ryzen Mobile-based laptop. In 1Q18, Dell also released a Ryzen Mobile–based consumer notebook with a price range of $600–$1,000, putting AMD in the high-end PC market.

Ryzen APU for desktop

In February 2018, AMD expanded its APU portfolio to desktops with the launch of the Ryzen 5 2400G and the Ryzen 3 2200G. These products are targeted at budget gamers who spend less than $500 on PC gaming. They were priced at $170 and $100, respectively.

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Ryzen second-generation processor

AMD plans to launch its second-generation Ryzen processors in April 2018 under the Ryzen 2000 series. AMD didn’t reveal the details but stated that the second generation would be built on Global Foundries 12nm (nanometer) node.

Wccftech reported that Ryzen 2000 series is available for pre-order on Amazon.com. The pre-order listing on Amazon.com prices Ryzen 7 2700X at $329 and Ryzen 7 2700 at $299. This is lower than their predecessors’ launch prices of $399 and $329, respectively.

Amazon’s product listing displays the Ryzen 5 2600X price at $229 and the Ryzen 5 2600 price at $199. Their predecessors were priced at $249 and $219, respectively.

Raden Pro

In 2017, AMD launched CPUs first for desktops and then notebooks. Notebooks are among the growing segments in the PC market. Intel (INTC) took advantage of this trend and launched its eighth-generation Core CPUs for notebooks in 4Q17, which helped it regain some market share from AMD.

However, AMD has changed its strategy. For its premium range, it plans to launch CPUs first for notebooks and then desktops. AMD plans to launch its Ryzen Pro Mobile APUs for notebooks in 2Q18 and Ryzen Pro Desktop CPUs for enterprises in 2H18.

Second-generation Ryzen Threadripper

As AMD targets the premium market, it would launch the second generation of its high-end desktop processor Ryzen Threadripper on the 12nm node in 2H18. Tech website Informática Cero obtained a leaked slide that identified a roadmap for client desktop CPUs. The slide noted that AMD plans to launch three Ryzen Threadripper families by 2020.

However, AMD is expected to see strong competition from Intel. Next, we’ll see how Intel responds to AMD’s new products.

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