Fiat Chrysler’s Europe sales
In November 2017, Fiat Chrysler Automobiles’ (FCAU) total Italy sales were at ~74,600 vehicles units, which reflected a minor decline of 0.9% from the company’s European market sales of ~75,300 units in the same month of 2016.
By comparison, FCAU’s US market sales went down by 4% YoY (year-over-year) to 154,919 vehicles. November was the 15th consecutive month that the company’s total US sales have witnessed a drop. Now, let’s take a closer look at some key highlights.
Fiat Chrysler Automobiles was formed in 2014 after the merger of American auto giant Chrysler and Italian auto company Fiat SpA. The Italian-American company was listed on the NYSE on October 13, 2014.
Brand-wise European sales
Fiat Chrysler sells vehicles under five key brands in Europe, namely Fiat, Lancia/Chrysler, Jeep, Alfa Romeo, and Maserati.
The company’s Jeep brand vehicles rose 27.6% YoY to about 10,700 units. With this, Jeep brand’s sales so far in the region have gone up by 2.7% YoY to ~99,400 units in 2017.
Similarly, European sales of FCAU’s luxury car brand Alfa Romeo went up by 23.0% YoY in November. This brought its year-to-date Alfa Romeo sales to ~80,000, up 33.3% YoY.
Lancia/Chrysler and Fiat brand’s November 2017 sales in Europe also stood firm at 3,900 and 51,800 units, respectively. In November last year, the company sold 4,400 and 55,500 units of these two brands, respectively.
FCAU’s profit margins have gone up significantly in the last six quarters. Despite this positive trend in profitability, Fiat Chrysler’s profitability was still weaker than peers (XLY) Ford (F), General Motors (GM), and Toyota (TM). FCAU’s higher operation costs and worse manufacturing efficiencies were two of the key reasons for its lower profit margins.
In the next part, we’ll see how Ford’s November sales were in Europe.