How Apple’s Returns to Investors Compare to Peers


Nov. 20 2020, Updated 10:50 a.m. ET

Shareholder returns and stock trends

US-based (SPY) Apple (AAPL) generated investor returns of -4.1% in the trailing-12-month period and 1.8% in the trailing-one-month period. By comparison, it generated -3% in 2015 and 2.3% YTD (year-to-date). The company’s share price rose by 0.9% in the trailing-five-day period.

By comparison, Western Digital (WDC), Seagate Technology (STX), and Hewlett-Packard (HPQ), peer companies in the technology hardware and storage subsector, generated returns of -44.3%, -42.3%, and -33%, respectively, in 2015.

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Moving averages

On September 2, 2016, Apple closed the trading day at $107.73. Based on this figure, here’s how the stock fared in terms of its moving averages:

  • 7.4% above its 100-day moving average of $100.32
  • 5% above its 50-day moving average of $102.61
  • 0.3% below its 20-day moving average of $108.05


A stock’s MACD (moving average convergence divergence) is the difference between its short-term and long-term moving averages. Apple’s 14-day MACD is -1.03. This negative figure indicates a downward trading trend.

The company’s 14-day RSI (relative strength index) is 59, which shows that its stock has been somewhat overbought. Generally, if an RSI is above 70, it indicates that a stock has been overbought. An RSI figure of below 30 suggests that a stock has been oversold.

Analyst recommendations

Of the 51 analysts covering Apple’s stock, 42 have given it “buy” recommendations, two have given it “sell” recommendations, and seven have given it “hold” recommendations. The analyst stock price target for the company is $122, with a median target estimate of $120. Apple is trading at a discount of 11.4% to its median estimate.


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