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Facebook and Snapchat Saw the Most Installs in May


Jun. 20 2019, Updated 10:25 a.m. ET

Facebook was the most installed social media app worldwide in May

Despite its size, Facebook (FB) continues to add more users than any other social media app. According to the latest report by SensorTower, Facebook saw the highest number of global downloads in May across both the Google Play Store and the iOS App Store.

According to the report, Facebook saw as many as 60.6 million app installs in May. The highest number of downloads during the period was in India, which accounted for a whopping 24%.

Most of Facebook’s recent user additions have been coming from developed markets. The problem for the company, though, is that it doesn’t make much money from these markets.

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Snapchat’s user growth may remain positive

At 56 million installs, Chinese sensation TikTok placed second in SensorTower’s report, with India accounting for 57% of installs.

Meanwhile, Snapchat (SNAP) is getting its mojo back. The ephemeral chatting app was the third-most-downloaded social media app in the world in May, and it was the most downloaded app in the App Store. Snapchat saw more downloads than Instagram.

The data could mean that Snapchat will have positive daily active user additions for the second quarter in a row. The company is set to announce its second-quarter results on August 6. Its stock has been on a roll recently, as investors have been impressed by a number of the positive steps it’s taken toward a revival.


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