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The Rise of Social Media's 'Mob Wife Winter' Aesthetic Sparks Controversy

The 'mob wife winter' trend is stirring controversy for glamorizing organized crime.
PUBLISHED JAN 28, 2024
Cover Image Source: Mob Wife Winter | TikTok | @mikaylatoninato | @trovlov | @nickii
Cover Image Source: Mob Wife Winter | TikTok | @mikaylatoninato | @trovlov | @nickii

In the dynamic world of internet trends, the latest sensation is the "mob wife winter" aesthetic, a bold and assertive style inspired by iconic Italian-American mob wives seen on television. TikTok users are embracing the glamour and attitude of characters like Carmela Soprano and Ginger McKenna, giving a nod to a bygone era of fashion with a modern twist. Furthermore, TikTok fashion influencers, such as Mikayla (@mikaylatoninato) and Chrissy (@trovlov), are guiding followers on how to achieve the 'mob wife' look. 

TikTok | @mikaylatoninato
Image Source: TikTok | @mikaylatoninato

Unlike the minimalistic makeup trend of the previous year, the "mob wife" look embraces heavy bronzer, eyeshadow, and voluminous hair. TikTokers are sharing tutorials on how to achieve the perfect "mob wife" makeup, emphasizing full coverage and a touch of gold and glitter for that expensive and priceless allure. Big hair energy is a must, with TikTokers using hair rollers and hairspray to recreate the glamorous hairstyles reminiscent of the "Sopranos" era.

The aesthetic calls for all-black outfits, preferably with leather accents, and encourages the use of old fur coats, black-out sunglasses, layered gold jewelry, and animal print paired with leggings, pants, or body suits. The key is to dress over the top and lean into the theatrics, creating an aura of confidence and assertiveness to the max.

The trend draws inspiration from iconic mob wives in movies and TV shows, including Soprano, Adriana La Cerva, Connie Corleone, Karen Hill, and Michelle Pfeiffer's portrayals in films like "Scarface" and "Married to the Mob." The latest addition to the list is Griselda Blanco, portrayed by Sofia Vergara in the Netflix series "Griselda."

TikTok | @trovlov
Image Source: TikTok | @trovlov

While the aesthetic has gained widespread popularity on TikTok and Instagram, it hasn't escaped controversy. Some users question the trend's romanticization of organized crime, specifically the Mafia. Comments like, "Do you guys even know what the mob is?" have sparked discussions about the problematic nature of idolizing criminal organizations.

The backlash highlights the dark side of the Mafia, as outlined by the Federal Bureau of Investigation, which considers it a significant threat in various regions. The concern here is that by glorifying the mob wife aesthetic, TikTokers might be overlooking the real-life implications of organized crime.

TikTok | @nickii
Image Source: TikTok | @nickii

The origins of the "mob wife winter" trend are somewhat elusive, as is often the case with TikTok aesthetics. However, the sudden shift from low-maintenance looks to the bold and glamorous "mob wife" style can be attributed, in part, to influences from the red carpet and winter streetwear. Celebrities like Dua Lipa and Hailey Bieber, with their maroon-dyed blowouts and fur coats, have contributed to the trend's visibility.

TikTok's "mob wife winter" aesthetic is a captivating and controversial trend that has taken the platform by storm. While users are drawn to the bold and glamorous style inspired by iconic mob wives, the debate surrounding the romanticization of organized crime and the darker portrayals of female characters in mob-related media add layers of complexity to this visually striking aesthetic.

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