10 Athletes Who Built Successful Businesses Outside Of Sports

Sep 12, 2023

By: Deep Das Barman

These athletes created a business career as successful as their athletic one

In a sports-crazed world, athletes quickly become household names with their performance on the field, earning millions along the way. However, off the field, modern athletes have become savvy businessmen, putting their money to work as well. From building glo...

1. Earvin ‘Magic’ Johnson: Magic Johnson Enterprises

One of the greatest basketball players in the history of the NBA, Earvin “Magic” Johnson is also a great businessman. He is the chairman and chief executive officer of his investment conglomerate, Magic Johnson Enterprises. The company is valued at over $1 bil...

2. Kobe Bryant: Granity Studios, Investments

Kobe Bryant was the founder of the multimedia production company, Granity Studios. The company released the short film “Dear Basketball”, which delivered an Academy Award for the basketball great just two years after he retired from the NBA. Further, Bryant re...

3. Shaquille O’Neal: Franchises, Investments

Another NBA great, Shaquille O’Neal has built a massive business empire with savvy investments and franchises. He owned 10% of Five Guys’ entire franchise portfolio, which he eventually sold as per Mashed. He was also an early investor in Google and invest...

4. George Foreman: George Foreman Grill

Former boxing heavyweight champion George Foreman is prominently known for his namesake grill outside the ring. According to Forbes, the George Foreman Grill has sold hundreds of millions of units and Foreman once told AARP that it earned him as much as $8 mil...

5. David Beckham: Beckham Holdings

In 2019, David Beckham and his wife, Victoria’s company Beckham Holdings was valued at $150 million as per Forbes. The company includes Victoria’s fashion wholesale, retail, and e-commerce business. Apart from that it also includes two licensing companies, a T...

6. Dwayne ‘The Rock' Johnson: The XFL, Teremana Tequila

Former WWE Wrestler, Dwayne ‘The Rock’ Johnson has become a global superstar and is currently one of the highest-paid actors in the world. However, Johnson’s success off the screen and outside the ring is also remarkable. Johnson who is also a former football ...

7. Cristiano Ronaldo: CR7

Cristiano Ronaldo is one of the most popular athletes in the world with several brand endorsements under his belt. However, apart from endorsements and salary, Ronaldo’s fortune is aided by his brand CR7. The CR7 brand includes a line of footwear, underwear, d...

8. LeBron James: SpringHill Entertainment, Uninterrupted, Ladder, Blaze Pizza

Four-time NBA MVP LeBron James earns plenty from his own companies apart from his hefty basketball salary which made him one of the highest-paid athletes in the world. Outside the court, James has a production company named SpringHill Company, and a media comp...

9. Serena Williams: Serena Ventures, S by Serena Williams, Serena Williams Jewelry

Tennis legend Serena Williams retired in 2022, but she has had her income sorted out for years. She founded the investment firm Serena Ventures, to promote businesses run by women, people of color, and young entrepreneurs. Her company included over 30 firms wi...

10. Roger Staubach: The Staubach Company

One of the most famous and successful quarterbacks in the NFL, Roger Staubach has built a real estate empire outside the field. Staubach founded the Staubach Company in 1977 and by the year 2008, Staubach’s company had over 70 offices in North America and 1,60...