ECONOMY & WORK
MONEY 101
NEWS
PERSONAL FINANCE
NET WORTH
About Us Contact Us Privacy Policy Terms of Use DMCA Opt-out of personalized ads
© Copyright 2023 Market Realist. Market Realist is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
MARKETREALIST.COM / NEWS

Meet the Young Entrepreneur who Shared His Journey From a 9-to-5 job to a Thriving Business

Texas-based entrepreneur Case Lucas Robinson goes viral after documenting a 60-day home build.
PUBLISHED JAN 25, 2024
Cover Image Source: TikTok | @caselucasrobinson
Cover Image Source: TikTok | @caselucasrobinson

TikTok has dispelled the notions about entrepreneurship and making money from one's talent or unique skills, by unlocking an avenue for individuals to become influencers, and small businesses to become brands. Texas native Case Lucas Robinson aka @caselucasrobinson, a 26-year-old former roof salesman, has shared his inspiring journey from a regular 9-to-5 job to becoming a successful general contractor and social media influencer. After realizing his regular job wouldn't fulfill his aspirations, Robinson launched his own construction business, which boosted his net worth to $650,000.

TikTok | @caselucasrobinson
Image Source: TikTok | @caselucasrobinson

Robinson's claim to fame is his 60-day home build challenge, a series where he documented building a house from scratch in just two months. "I wanted to do social media, and I think me recording my very first home build and every step of the process along the way on my very first home build as an owner-builder, a rookie, recording all the ups and downs [was] something that could really spark my content-creating social media journey," he stated.

This two-month-long project not only showcased his construction skills but also his transparency about the costs and procedures involved. Starting with $150,000 in savings and $100,000 on a no-interest credit card, the TikTok user faced initial setbacks with funding due to his lack of experience. Despite these challenges, his determination paid off, both in the field of construction and on social media.

The 60-day timeline was not without hurdles; a plumbing issue under the foundation caused a delay, extending the project to almost 70 days. Robinson, focusing on building homes outside Houston, has faced criticism on TikTok, with some users questioning the location and desirability of the houses. He addresses these concerns by highlighting the enhanced quality of life in the areas where he carries out these projects.

TikTok | @caselucasrobinson
Image Source: TikTok | @caselucasrobinson

Robinson's latest project is his own 3,500-square-foot dream home, a $700,000 investment that could be worth more than $1 million upon completion. Unlike the 60-day challenge, he plans to take four months to complete this design. For him, this journey is more than just building homes, as he wants to create generational wealth and live the American dream.

The TikToker's story is a testament to the power of hard work, determination, and the willingness to take risks. His success is reflected in his following on social media platforms like TikTok and YouTube. His success is also an example for young entrepreneurs, proving that the American dream is very much alive for those willing to pursue it with passion and perseverance.

MORE ON MARKET REALIST
The player, Ryan Halsey, took the game by storm in the initial rounds but was stumped in the finale.
54 minutes ago
Sometimes the host of Family Feud just wants the chaos to end as it gets too much.
1 hour ago
The show took a hilarious turn when a contestant gave a bold answer that caught the host completely off guard.
3 hours ago
Despite talking through her guesses, Carrie Trujillo couldn't crack the puzzle and failed to win $40,000.
4 hours ago
Robert Herjavec and Lori Greiner rubbed it in O'Leary's face by celebrating their deal with Phoozy
1 day ago
Duc and Lisa Nguyen's stubbornness paid off, as the co-founders of Baubles + Soles got Daymond John as a partner.
1 day ago
The player got the host to be candid about his fears and his mother's opinion on him.
1 day ago
Justin Baer, founder of Collars & Co., was looking for mentorship from the Sharks in addition to a $300,000 investment.
1 day ago
She said that her husband may still have to buy a dog as America may hold him accountable.
2 days ago
When Harrison knew that the 18th-century map was the real deal, he made a genuine offer.
2 days ago
10 years after her sister’s win, Chelsea Hall hit the jackpot on ‘WoF’ with a brand new Mini Cooper and a cash prize.
2 days ago
The co-founders of BuggyBeds wowed the Sharks so much, they were "itching" to invest, and offered a $250k deal.
2 days ago
The guests were left stunned to find out just how much the repairs would cost.
3 days ago
Unfortunately for the seller, she allegedly got robbed of a significant amount of money.
3 days ago
Not only did the co-creators of FlingGolf get a $300,000 deal, they proved Mr Wonderful wrong.
3 days ago
The guest never imagined the old, autographed sneakers that his mom acquired could be worth so much.
4 days ago
The gameshow whiz did it again by bagging the top prize on yet another trivia test.
4 days ago
Riccardi took to Reddit to clear the air around his stunning loss which was facing scrutiny.
4 days ago
Fans gathered on the show's unofficial Reddit forum to discuss the 'dumb and useless' items.
5 days ago
The contestant, Matt Benton expressed he wanted to enjoy the moment before thinking of the future.
5 days ago