Snoop Dogg takes his cannabis business online — the rapper has proved to be a sharp entrepreneur

Hip-hop icon and multi-talented entrepreneur Snoop Dogg is known for his love of cannabis. Over the years, he has expanded his portfolio into business backing cannabis and earlier this year, the rapper launched an online shop selling cannabis flower and other hemp-derived products. The shop, SWED.com ships directly to consumers across the states and the "Drop It Like It's Hot" rapper is also selling smoking accessories, premium tobacco cigars, and limited-edition merchandise, as per Forbes. 

The launch of the new online shop only adds to the list of businesses backed by the rapper.  Over the decades, Snoop has produced many hits expanding his genre. He has also ventured into the world of television and films with projects like "Starsky & Hutch" and shows like "Martha & Snoop's Potluck Dinner Party." In addition to the bucks he makes from his projects and music videos, he is also known for his intelligent business decisions.

The man known for his hardcore rap is worth $160 million, as per Celebrity Net Worth. Cordozar Calvin Broadus Jr, nicknamed Snoop Dogg, was born in Long Beach, California. Young Cordozar was addressed as Snoopy by his loved ones as he used to love the same cartoon character from the show "Peanuts.

He ventured into the world of rap when he was in 6th grade. He soon entered the street scene where he became a member of the Rollin 20s Crips gang from the Eastside area. 

His salary has fluctuated quite a bit in these years. He earned a whopping $17 million in 2007 which became $10 million in 2014. He bagged another $17 million in 2017 and $11 million in 2022, per Celebrity Net Worth.

Snoop's mixtape was discovered by Dr. Dre, who was so impressed that he called him over to audition and introduced him to NWA affiliate The D.O.C. This is when he learned how to structure his lyrics and built verses, hooks, and choruses. His debut album called "Doggystyle", which was produced by Dr. Dre and released by Death Row Records, was number 1 on both Billboard 200 and Billboard Top R&B/Hip-Hop Albums charts.

Most recently, Snoop got dragged into the Kendrick Lamar vs Drake feud as he made comments on both Lamar's new song "Wacced Out Murals" and Drake's legal action against UMG. It seems like the rapper is siding with his "west side nephew" and multiple Grammy-winning rapper, Lamar. 

A Sharp Businessman 

Of course, he has a dog clothing brand called Snoop Doggie Doggs. The brand sells harnesses, food bowls, and other dog accessories, He started the business in 2006 and the venture has been going strong since then.

Snoop also has a cookbook called, "From Crook to Cook" which was released on October 28, 2018, and has sold more than 205,000 copies in a single year. He even launched a cereal called Snoop Loopz and a liquor brand called Indoggo that made a very popular gin line. He collaborated with a wine company called 19 Crimes that sells wines like Cali Gold and Cali Rosé.