ECONOMY & WORK
MONEY 101
NEWS
PERSONAL FINANCE
NET WORTH
About Us Contact Us Privacy Policy Terms of Use DMCA Opt-out of personalized ads
© Copyright 2023 Market Realist. Market Realist is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
MARKETREALIST.COM / ECONOMY & WORK

Someone gave ChatGPT $100 to 'make as much money as possible' — it went as expected

While some found the results astonishing, some expected exactly what happened.
UPDATED JAN 16, 2025
Representational image of an entrepreneur at work (Cover image source: Getty Images | PeopleImages)
Representational image of an entrepreneur at work (Cover image source: Getty Images | PeopleImages)

Since the release of OpenAi's ChatGPT, people have taken the chatbot on a ride across the universe. While some made ChatGPT to pass MBA exams, be a travel guide, or write code, one man truly pushed its limits last year. Tech enthusiast Jackson Greathouse Fall used ChatGPT to create a business with a $100 investment and run it with the tool's help. While the experiment went viral and captured widespread attention, it didn't seem to yield the expected results. 

Photo illustration of the home page for the OpenAI
Photo illustration of the home page for the OpenAI "ChatGPT" (Image source: Getty Images | Leon Neal)

Fall, who worked as a brand designer and writer, started the experiment by sharing the updates as the "HustleGPT" journey on X (formerly Twitter). He shared the detailed prompt that he initially gave ChatGPT. "You have $100, and your goal is to turn that into as much money as possible in the shortest time possible, without doing anything illegal," Fall wrote in the prompt.



 

In his post, he added that he would be serving as the "human liaison" in the experiment, doing whatever the AI chatbot instructed him to do. After some back and forth, ChatGPT gave Fall the idea of a business to make money and a step-by-step approach to doing it.

The business idea was for a company called "Green Gadget Guru" which sells eco-friendly gadgets and helps people live more sustainably. 

In the first step, ChatGPT suggested that Fall should buy a website domain name which would cost about $10, and a hosting plan which would be $5 per month. In the second step, the program suggested that he should use the remaining $85 for website and content design.



 

The chatbot instructed him to create an affiliate website that promotes products in exchange for sales commissions. The program then suggested the domain name GreenGadgetsGuru.com as it was cheaper to acquire.

The next step was to leverage social media and use advertising. Using DALL-E 2, Fall also created a logo for the company and drew up images of products. 



 

He then made ChatGPT write the site's first article, which shared a list of sustainable products to use.  A template with the title, "Ten Eco-Friendly Kitchen Gadgets" was also published on the now-defunct website.



 

Fall was then instructed to spend $40 on Facebook and Instagram ads to promote the website and content. The AI tool also instructed him to use SEO techniques to drive traffic. 



 

Fall shared in another tweet that by the end of the first day, he had raised significant investments from people who followed the experiment. "DMs are flooded," he wrote adding that he had stopped onboarding more investors. 

In the update, Fall shared that the business raised $1,378.84 and as of mid-March, the company was valued at $25,000. However, it is worth mentioning that the claims are unverified and the website never had any real products but only dummy text. 



 

He seemed happy with the results as he wrote "TLDR I'm about to be rich," in another update. Since his initial tweet went viral, Fall started promoting his podcast and started his own Discord community.



 

Despite sharing seemingly positive results, which did seem too good to be true, Fall tweeted that the business has run its course, after a month.



 

He shared that he was moving on from Green Gadget Guru and focusing on building his Discord community. While the site had no products and only dummy text at the time of running, it is now completely defunct.

This article originally appeared 2 months ago.

MORE ON MARKET REALIST
It was surprising to see Harrison pay that much money for a poster, but it was a special one.
14 minutes ago
The guest was not expecting such a high valuation and couldn't help but laugh about it.
1 hour ago
Clearly, Chumlee was a pro-wrestling fan in his younger days and still had a lot of that energy.
2 hours ago
He could have taken his new car to his Costco adventures but that is not going to happen.
20 hours ago
Cuban said no at first as the entrepreneurs revealed that guest shark Peter Jones was their favorite.
21 hours ago
The publication was started by a women's rights activist who helped to pass a major legislation.
22 hours ago
The man was trailing from the beginning but his game picked up pace later on.
23 hours ago
The actor had a cameo in the popular sitcom and was the star of the blockbuster, "Shaft."
1 day ago
The veteran TV personality has been on the show for over 40 years and has met countless celebrities.
1 day ago
The guest who made an under $3,000 investment was blown away by the massive appraisal.
1 day ago
The former contestants shared how things went and their personal interaction from the green room.
1 day ago
The creator’s concern was that the bread retained its original shape despite being crushed.
2 days ago
The books were written and signed by one of the most controversial kings in British history.
2 days ago
While the founder of "Pinblock" got a deal, the terms weren't ideal for him.
2 days ago
As per the expert, the necklace was made in around 1905 and was from the Edwardian era.
2 days ago
The guest who paid $580 for the item was blown away by the 30x appraisal.
2 days ago
The guest believed that the portrait was worth somewhere around $500 and was shocked later on.
3 days ago
Fans were not happy about showcasing a loss on YouTube and social media.
3 days ago
The entrepreneurs even got a couple of sharks to lie down, and they loved the experience.
3 days ago
Herjavec loved the product and understood its potential even when most of his colleagues didn't.
4 days ago