ECONOMY & WORK
MONEY 101
NEWS
PERSONAL FINANCE
NET WORTH
About Us Contact Us Privacy Policy Terms of Use DMCA Opt-out of personalized ads
© Copyright 2023 Market Realist. Market Realist is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
MARKETREALIST.COM / NEWS

15-Year-Old Entrepreneur Secures $100,000 Investment Deal on ‘Shark Tank’

At 8, Wellen conceived the idea for The Duo, a unique umbrella for two people.
PUBLISHED JAN 27, 2024
Cover Image Source: Innovative ideas | Instagram | @theduoumbrella
Cover Image Source: Innovative ideas | Instagram | @theduoumbrella

In a remarkable turn of events on the latest episode of ABC's "Shark Tank," fifteen-year-old entrepreneur Nathaniel Wellen walked away with a $100,000 investment for his brainchild, The Duo—an innovative umbrella designed to accommodate two individuals of different heights. The umbrella, which features a second extendable handle, has obtained a utility patent. Surprisingly, Wellen conceived this idea when he was just eight years old.



 

Appearing on "Shark Tank," Wellen sought a $100,000 investment in exchange for a 10% stake in his company. Despite being pre-revenue and having only prototypes to showcase, his pitch garnered attention and admiration from the seasoned investor judges.

During the episode, Lori Greiner praised the product, stating, "That's a good size for a little compact umbrella," while Mark Cuban commended Wellen, saying, "You're a great example for kids out there who want to be entrepreneurs."

On the other hand, Wellen had already formed a partnership with Shed Rain, a weather accessories brand, which held a 49% ownership stake. The judges were intrigued by how Wellen secured this collaboration only through cold-calling and building a relationship with the CEO.


 
 
 
 
 
View this post on Instagram
 
 
 
 
 
 
 
 
 
 
 

A post shared by sharktankabc (@sharktankabc)


 

Despite the judges' interest, concerns arose regarding potential equity dilution. Cuban highlighted the importance of maintaining majority ownership, advising Wellen to avoid diluting his equity, even by 10%. Some judges, including Greiner, Barbara Corcoran, and Kevin O'Leary, decided not to make offers, citing various reasons.

O'Leary, in particular, expressed concerns about Wellen's age and his ability to balance school and business. "I have to be able to call my CEOs 24 hours a day. I don't like the fact that you're in school. What's your teacher going to say when I call your cell and you're in class? They're not going to let you answer, and that really pisses me off," said O'Leary, emphasizing the challenges that may arise when dealing with a teenage entrepreneur.

Amidst the concerns, Robert Herjavec saw potential in The Duo's unique selling proposition. "I love deals where there's a potential exit already built in," he said. "You create this product, you partner with them and it takes off ... There's no way they're not going to buy you out," he stated. He proceeded to offer $100,000 for a 20% stake in the company. Negotiations ensued, with Wellen eventually settling for an 18% stake, sealing the deal with Herjavec.

The Start of a Success Story

As Wellen left the "Shark Tank" set, he left behind valuable advice for other aspiring young entrepreneurs: "Just keep moving. Keep going. Reach for your goals, and maybe you [too] will make a deal with Robert."

Wellen's success on "Shark Tank" not only showcases the power of innovation but also underscores the importance of determination and tenacity, irrespective of one's age. The young entrepreneur's journey serves as an inspiration for other teenagers aspiring to turn their creative ideas into successful business ventures.

MORE ON MARKET REALIST
Jeff Probst will join Drew Carey to celebrate 50 seasons of Survivor.
2 days ago
The US may lose millions in tourist spending which could in turn cost 150,000 jobs as per WTTC
2 days ago
It's safe to say that Harvey has been yelled at quite a few times at home.
2 days ago
He said it will make the 2008 financial crisis look like a 'Sunday school picnic.'
3 days ago
National Taxpayer Advocate noted the IRS is battling 27% drop in workforce and new tax law changes
3 days ago
Harvey almost turned into Michael Jackson after hearing the answer.
3 days ago
This comes after a contractor exposed IRS data involving Trump, Elon Musk, Jeff Bezos, and others.
4 days ago
As a part of a plan to increase profitability, UPS will reduce 25 million work hours.
4 days ago
Despite low unemployment, many Americans remain only loosely attached to the workforce.
4 days ago
The Consumer Confidence Index slipped to 85.5 amid war concerns, rising costs, and a weak labor market
4 days ago
Harvey had to tell the world that his lips were 'all naturale.'
4 days ago
While the investment in AI has surged, its contribution to the GDP isn't the biggest
5 days ago
The CFRB's projections estimate the debt to rise by $5.5 trillion in the worst case scenario.
5 days ago
Harvey couldn't help but teach the contestant a lesson on show etiquette.
5 days ago
Even the fans came out in support of the contestant Jess Graham, calling the puzzle unfair.
5 days ago
Taking advice from his dad in the audience, Robert chose to play it safe.
Jan 24, 2026
The reduction in utility bills will be temporary and residents will end up paying some of that back
Jan 24, 2026
The player, Chad Hedrick got the fans to the edge of their seats before scoring the win.
Jan 24, 2026