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Tandem Diabetes Care’s International Expansion Strategy

Sarah Collins - Author

Nov. 20 2020, Updated 4:55 p.m. ET

Tandem Diabetes Care’s international expansion plans

Tandem Diabetes Care (TNDM) is slated to begin its international expansion later this year to capture opportunities arising after Johnson & Johnson’s (JNJ) exit from the insulin pump market, which was announced in October 2017. At the time, the move largely benefited Medtronic (MDT), the largest player in the insulin pump market.

Oppenheimer expects Tandem Diabetes to add ~$12 million to its sales in fiscal 2018 and ~$22 million in fiscal 2019. Insulin market players DexCom (DXCM) and Insulet (PODD) also gained some market share after Johnson & Johnson’s exit, which created a demand-supply gap in the market.

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Tandem’s international expansion strategy

Tandem is evaluating expansion opportunities outside the United States, focusing on feasibility in terms of reimbursement and financial and strategic fit. The company sees Canada as a good start due to its proximity and existing relationships, and expects to be able to leverage its existing US infrastructure to support business in Canada.

Also, Tandem received CE[1.European Conformity] approval for its t:slim X2 insulin pump in April and is awaiting Health Canada’s approval. The company plans to commercialize its insulin pumps through direct sales in Canada, and through distributors in Italy, Scandinavia, New Zealand, and Australia.

Over the long term, management expects international sales to contribute 10%–15% of its overall sales. Next, we’ll discuss Tandem’s guidance for fiscal 2018.

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