In fiscal 2016, Scotts Miracle-Gro sales fell 6.0% year-over-year. Sales in fiscal 2017 are estimated at $3.0 billion, which would be a 7.0% rise from 2016.
For 1Q17, Wall Street analysts expect Scotts Miracle-Gro to report $233 million in revenue, which would be a 5.3% decline compared to $246 million in 1Q16.
Returns Investors delay today’s consumption and invest so that they can have more tomorrow. While there are many investment vehicles to help achieve that purpose, investors are attracted to equities or stocks for the possibility of getting better returns. Within equity, the goal is to find the companies that can yield higher returns. In this […]
SMG’s sales The majority of The Scotts Miracle-Gro Company’s (SMG) sales come from the US market. The company’s Scotts, Miracle-Gro, and Ortho brands command more than half of the market share in the United States. The company also claims that the brand awareness level of these three brands stands at over 80%. Let’s look at […]
Scotts’s products and brands The Scotts Miracle-Gro Company (SMG) sells many products that enable customers to grow and maintain lawns and gardens. Since growing lawns and gardens requires several elements, it’s not unusual that several players serve the market (FXZ). These include Central Garden & Pet (CENT), Spectrum Brands (SPB), and Seabord (SEB). The Scotts […]
Categories of products The Scotts Miracle-Gro Company (SMG) has several products under its umbrella. In North America, which includes the United States and Canada, the company offers products to lawn and garden markets in the consumer segment. Some of the brand names include Scotts, Turf Builder, Miracle-Gro, Nature’s Care, and Ortho. The company is also […]
Beginnings in the United States The Scotts Miracle-Gro Company (SMG) began in the United States and initially focused on reaching out to customers within the country. Today, the company operates in 18 countries and has a market capitalization of $5.8 billion. Scotts Miracle-Gro is present in the United States, Europe, Canada, and the Asia-Pacific region. The […]
The history The Scotts Miracle-Gro Company (SMG) dates back to 1868. Conceived by Orlando McLean Scott, it aimed to give farmers weed-free and clean fields. In 1907, Scott’s son, Dwight, saw an opportunity in lawns playing a role in the American lifestyle. Therefore, the company started selling grass seeds, which replaced lower quality grass starters […]
The Scotts Miracle-Gro Company (SMG) is easy to miss if you find the lawn and gardening business unexciting. However, this company has returned an impressive 49% YTD (year-to-date), outperforming the S&P 500 (SPY), which has returned 11% so far this year.