The Nouns NFT logo
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Why Nouns NFTs Are So Expensive, and How To Buy Them

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Feb. 8 2022, Published 10:43 a.m. ET

When you hear that a Florida home is being sold as an NFT and Web3 studio Gala Games plans to invest $5 billion in NFT programs, you know that investors’ interest in NFTs is growing. Following the success of Bored Ape Yacht Club and CryptoPunks, more NFT projects are launching. One that's getting attention is Nouns. How do you buy Nouns NFTs, and why are they so expensive?

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In 2021, NFT sales hit $25 billion. They're predicted to hit $35 billion in 2022 and grow to more than $80 billion by 2025. Brands such as Coca-Cola and Taco Bell have incorporated NFTs into their marketing activities, and sports leagues such as the NBA and NFL have turned to NFTs to make extra money. Whereas some people buy the tokens for fun, many are doing it for business, with the hope that they'll appreciate in value and be sold for a profit in the future.

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How the Nouns NFT project works

The Nouns project mints image-like NFTs that are then auctioned. The sales proceeds go to Nouns DAO, the project's governing body. For every Nouns NFT you buy, you get a vote in project decisions.

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Nouns NFTs featured in a Super Bowl ad

Nouns partnered with beer brand Bud Light to feature in its 2022 Super Bowl commercial. In exchange for the spot, the project gifted Bud Light a beer-themed NFT worth nearly $400,000.

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How to buy Nouns NFTs

The project has released just over 200 NFTs. After the NFTs are auctioned, buyers can sell them on the secondary market. You can participate in Nouns NFT auctions and secondary market trading on OpenSea.

Why are Nouns NFTs so expensive?

The cheapest Nouns NFT has a floor price of 79 Ether, or about $250,000, placing the NFTS among the most expensive on OpenSea. Investors value Nouns NFTs so highly for several reasons. The Nouns project is creating resources that developers may use to build DeFi, metaverse, and Web3 apps. Furthermore, the limited supply (only one Nouns NFT can be minted per day) has created exclusivity, and investors are excited about the tokens' potential—sales have raised about $60 million so far.

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