ECONOMY & WORK
MONEY 101
NEWS
PERSONAL FINANCE
NET WORTH
About Us Contact Us Privacy Policy Terms of Use DMCA Opt-out of personalized ads
© Copyright 2023 Market Realist. Market Realist is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
MARKETREALIST.COM / ECONOMY & WORK

Renting vs. Buying: Entrepreneur Challenges Norms, Citing Financial and Emotional Logic

Tori Dunlap, the millionaire founder of Her First 100K, shares that renting, not buying a home, was her best financial decision. Advocating flexibility and financial strategy over traditional norms, she challenges the rising costs of homeownership.
PUBLISHED FEB 7, 2024
A sign advertising apartments for rent is displayed in front of an apartment complex | Getty Images | Photo by Justin Sullivan
A sign advertising apartments for rent is displayed in front of an apartment complex | Getty Images | Photo by Justin Sullivan
An array of To Let and For Sale signs protrude from houses | Getty Images | Photo by Christopher Furlong
An array of To Let and For Sale signs protrude from houses | Getty Images | Photo by Christopher Furlong

Rent has been surging in the United States and has reached a point where a record number of young people in the country are struggling to afford accommodation. This, coupled with rising property prices, has triggered a debate about home ownership and has also driven millennials and Gen Z to explore unconventional solutions such as living in vans. As young professionals continue to figure out how to find a roof above their heads across American cities with current income levels and rising costs, Tori Dunlap, the founder of the multi-million dollar business Her First 100K, has come out with an assertion that renting instead of buying a home is one of the best financial decisions she ever made. The 29-year-old self-made millionaire challenges the conventional wisdom around homeownership and emphasizes the benefits of flexibility, especially for those in dynamic life situations.

Dunlap shares her journey, highlighting the pressure she felt to conform to societal norms of homeownership influenced by her "well-meaning parents." Even as she almost closed on a condominium in Seattle in her early 20s, she stepped back to ask herself if homeownership aligned with her life goals. She acknowledges that the decision not to buy shaped her life significantly, allowing her to live closer to the city and maintain a lifestyle suited to her career and personal growth.

As a multi-millionaire, Dunlap challenges the notion of tying up substantial wealth in a single property, and instead emphasizes the benefits of growing funds through diversified investments. By choosing to live on rent, she not only gains financial flexibility but also avoids additional homeownership expenses, such as property taxes, mortgage interest, and the burden of repairs. Dunlap encourages prospective homebuyers to conduct a comprehensive analysis, ensuring the overall financial and emotional viability of owning a house.

A 'for rent' sign is displayed outside an apartment building | Getty Images | Photo by Allison Dinner
A 'for rent' sign is displayed outside an apartment building | Getty Images | Photo by Allison Dinner

Dunlap argues that for most people, the choice between renting and buying has become increasingly one-sided, with rising median home prices making renting the more practical option. Citing U.S. Census data, she notes a nearly 30% increase in median home prices since 2020. A recent analysis by The Economist supports her claim, revealing that, for 89% of Americans, renting a two-bedroom home is cheaper than buying a comparable property. This marks a significant shift from just three years ago when only 16% found renting more economical.

Emphasizing the importance of aligning both financial and emotional aspects, Dunlap advises potential homebuyers to evaluate all costs associated with homeownership thoroughly. She underscores the need for the decision to make sense not only on a financial level but also emotionally. The evolving real estate landscape prompts individuals to consider renting as a viable and, in many cases, a more pragmatic option.

In a world where housing dynamics are rapidly changing, Tori Dunlap's advocacy for renting challenges traditional norms, encouraging individuals to prioritize financial flexibility and emotional well-being over conventional homeownership.

MORE ON MARKET REALIST
While the economy is estimated to grow in 2026, hiring may remain tepid.
1 day ago
That burden of debt on Americans might go up by the time this year comes to an end.
1 day ago
Getting gifts on Christmas is great but people don't always have to like them.
1 day ago
The retailer is adopting tech to evolve with the times and will even see new leadership.
1 day ago
The former DOGE head's claims might be optimistic at best given the American economy's state.
1 day ago
It was an incredible win and the person can hope for a happy and comfortable New Year's.
1 day ago
This will be a great option for members who make use of the mobile application.
2 days ago
Prices of essentials are still high for low and middle-income families, and job security isn't great.
2 days ago
The President hopes to make medication cheaper, but he might not have thought it through.
2 days ago
It seems like things are about to get a lot worse before they get better.
2 days ago
The shopper was charged more than $80 for her items, and she might have paid that as well.
2 days ago
The decision makes a lot of sense for the retailer in terms of morale and finances.
3 days ago
The numbers were unexpected, and those in power will hope to make the most out of this situation.
3 days ago
This will not be good news for Republicans ahead of the next midterm elections.
3 days ago
No one would want to eat a radioactive shrimp ahead of the holiday season.
3 days ago
The Trump administration will have its hands full if this situation truly unfolds next year.
4 days ago
With the Midterms next year, this crisis has become one of the key areas of conversation.
4 days ago
Gyms are predicted to be popular in 2026 despite the advent of at-home fitness and virtual exercises, according to 86% of Americans surveyed.
4 days ago
The host was not impressed with the question and said that it was shame that he knew the answers.
4 days ago
He was overjoyed at first but that quickly turned into bitter disappointment.
4 days ago