ECONOMY & WORK
MONEY 101
NEWS
PERSONAL FINANCE
NET WORTH
About Us Contact Us Privacy Policy Terms of Use DMCA Opt-out of personalized ads
© Copyright 2023 Market Realist. Market Realist is a registered trademark. All Rights Reserved. People may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.
MARKETREALIST.COM / ECONOMY & WORK

Renting vs. Buying: Entrepreneur Challenges Norms, Citing Financial and Emotional Logic

Tori Dunlap, the millionaire founder of Her First 100K, shares that renting, not buying a home, was her best financial decision. Advocating flexibility and financial strategy over traditional norms, she challenges the rising costs of homeownership.
PUBLISHED FEB 7, 2024
A sign advertising apartments for rent is displayed in front of an apartment complex | Getty Images | Photo by Justin Sullivan
A sign advertising apartments for rent is displayed in front of an apartment complex | Getty Images | Photo by Justin Sullivan
An array of To Let and For Sale signs protrude from houses | Getty Images | Photo by Christopher Furlong
An array of To Let and For Sale signs protrude from houses | Getty Images | Photo by Christopher Furlong

Rent has been surging in the United States and has reached a point where a record number of young people in the country are struggling to afford accommodation. This, coupled with rising property prices, has triggered a debate about home ownership and has also driven millennials and Gen Z to explore unconventional solutions such as living in vans. As young professionals continue to figure out how to find a roof above their heads across American cities with current income levels and rising costs, Tori Dunlap, the founder of the multi-million dollar business Her First 100K, has come out with an assertion that renting instead of buying a home is one of the best financial decisions she ever made. The 29-year-old self-made millionaire challenges the conventional wisdom around homeownership and emphasizes the benefits of flexibility, especially for those in dynamic life situations.

Dunlap shares her journey, highlighting the pressure she felt to conform to societal norms of homeownership influenced by her "well-meaning parents." Even as she almost closed on a condominium in Seattle in her early 20s, she stepped back to ask herself if homeownership aligned with her life goals. She acknowledges that the decision not to buy shaped her life significantly, allowing her to live closer to the city and maintain a lifestyle suited to her career and personal growth.

As a multi-millionaire, Dunlap challenges the notion of tying up substantial wealth in a single property, and instead emphasizes the benefits of growing funds through diversified investments. By choosing to live on rent, she not only gains financial flexibility but also avoids additional homeownership expenses, such as property taxes, mortgage interest, and the burden of repairs. Dunlap encourages prospective homebuyers to conduct a comprehensive analysis, ensuring the overall financial and emotional viability of owning a house.

A 'for rent' sign is displayed outside an apartment building | Getty Images | Photo by Allison Dinner
A 'for rent' sign is displayed outside an apartment building | Getty Images | Photo by Allison Dinner

Dunlap argues that for most people, the choice between renting and buying has become increasingly one-sided, with rising median home prices making renting the more practical option. Citing U.S. Census data, she notes a nearly 30% increase in median home prices since 2020. A recent analysis by The Economist supports her claim, revealing that, for 89% of Americans, renting a two-bedroom home is cheaper than buying a comparable property. This marks a significant shift from just three years ago when only 16% found renting more economical.

Emphasizing the importance of aligning both financial and emotional aspects, Dunlap advises potential homebuyers to evaluate all costs associated with homeownership thoroughly. She underscores the need for the decision to make sense not only on a financial level but also emotionally. The evolving real estate landscape prompts individuals to consider renting as a viable and, in many cases, a more pragmatic option.

In a world where housing dynamics are rapidly changing, Tori Dunlap's advocacy for renting challenges traditional norms, encouraging individuals to prioritize financial flexibility and emotional well-being over conventional homeownership.

MORE ON MARKET REALIST
The man in question even went on national television to criticize exactly what he ended up doing.
8 hours ago
The country had added 130,000 jobs in January and inflation remained at 2.5%.
8 hours ago
Harvey says chitlins are the reason he can “never get COVID.”
8 hours ago
The administration has been urged to roll back their policies and lower costs for tourists.
9 hours ago
The product might contain a toxin that is produced by mold in fruits, especially apples.
9 hours ago
US energy policy under Trump intends to lift drilling restrictions and deregulate to lower equilibrium oil prices.
9 hours ago
The product was produced on January 14 and distributed to a number of states.
12 hours ago
While the hefty tax refunds can boost consumer spending, the demand may also drive up inflation.
14 hours ago
The government site further stated that the recall concerns MK04 air purifiers, with serial numbers beginning with "BN."
15 hours ago
Goldman Sachs CEO David Solomon also spoke about how the IPO activity in the US is now gaining momentum.
1 day ago
Last year, Hyatt Hotels Corporation decided to pause the complimentary breakfast at about 40 locations.
1 day ago
Many companies in the U.S. are now using enterprise AI systems that learn how an employee works.
1 day ago
Some Americans may see smaller refunds this year compared to the past few years.
1 day ago
The retailer might end up paying thousands in damages in the near future.
3 days ago
The products were recalled in 2025 from 40 states after blue pieces of plastic were found in a filter during production.
3 days ago
The contestant started the game poorly but made an impressive comeback.
3 days ago
The brand has employed a different method of growing sales compared to its competitors
3 days ago
This will be fantastic news for the Trump administration, which has been criticized for months.
3 days ago
"Cyndi, so far $110,461. With that trip to the Daytona 500 added in there," host Ryan Seacrest congratulated.
3 days ago
"Tiffany's inclusion of "O" in the vowel letter combo worked well," a fan praised the player's incredible letter selection.
3 days ago