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Frontier Communications: Why the Video Business Is Important

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Frontier’s video customers

In the first quarter, Frontier Communications (FTR) lost a net 61,000 total video customers, which included 7,000 DISH customers. The company lost a net 36,000 total video customers in the first quarter of 2018, which included 8,000 DISH customers. Frontier Communications’ total video customers fell ~15.4% YoY (year-over-year) to 1.0 million customers as of March 31. The reduction in video customers is mainly due to the growing popularity of over-the-top offerings like Netflix.

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Frontier at the conference

During the JPMorgan Global Technology, Media and Communications Conference held on May 14, Daniel McCarthy, Frontier Communications’ president and CEO, spoke about the company’s video business. McCarthy stated that Frontier Communications is in the linear video business. A large number of the company’s broadband customers are still looking for its linear bundled video service.

Frontier Communications is mainly focusing on moving customers to the right pricing as they come off promotions. McCarthy said, “Then people that are at the right pricing, we do much less of an increase, but we try and capture some of that.”

Comcast (CMCSA) and Charter Communications (CHTR) lost a net 121,000 and 145,000 total video customers in the quarter ending on March 31, respectively. AT&T (T) lost a net 544,000 traditional pay-TV customers.

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