Running a credit card division locks up some of a retailer’s capital and resources. Nordstrom’s credit card portfolio sale will let it focus on its core retail business.
On May 26, Nordstrom (JWN) announced the sale of its credit card portfolio to Toronto-Dominion Bank, or TD Bank, Canada’s second largest bank.
On May 20, PepsiCo (PEP) announced the launch of Pepsi Limon, a new cola with real lime juice. The company launched Pepsi Limon specifically to attract Hispanic.
PepsiCo expects its recently launched flavors to boost beverage sales, which accounted for 47.0% of the company’s total revenue in 2014.
On May 18, PepsiCo (PEP) announced the launch of four new energy drink flavors under its AMP Energy brand. PepsiCo hopes the drinks will strengthen its AMP Energy portfolio.
PepsiCo (PEP) and peers like Coca-Cola and Dr Pepper Snapple have been developing several products based on the tastes and preferences of Hispanics.
On May 26, Procter & Gamble (PG), the world’s largest consumer products company, also stated that it was exploring the possibilities of 3D bioprinting.
According to Kantar World Panel’s Brand Footprint 2015 report, Procter & Gamble’s (PG) fabric softener Downy was the fastest-growing brand in 2014.
Kantar World Panel’s Brand Footprint report ranked Colgate-Palmolive’s (CP) Colgate as the second-most chosen CPG brand worldwide—in terms of CRPs.
Recently, Kantar World Panel released its Brand Footprint report for FMCG brands for 2014. Coca-Cola (KO) was the most purchased FMCG brand worldwide.
Gatorade’s position and volumes have been impacted by rising competition. It has also felt the effect of the popularity of bottled water, ready-to-drink tea, coffee, and energy drinks.
Gatorade is celebrating its 50th anniversary this year. It’s one of PepsiCo’s $22-billion brands, generating more than $1.0 billion in annual retail sales.
Keurig shares fell because the company announced a higher-than-expected initial price for Keurig Kold. The beverage maker is to retail in the $299 to $369 range.
Keurig Green Mountain will offer proprietary brands as well as brands from partners when it launches Keurig KOLD in the retail market this fall.
Keurig Kold can leverage Keurig’s established brand name. Globally, Keurig Kold has about 50 issued patents and 100 patent-pending applications related to the Kold platform.
By refranchising its bottling operations to independent bottlers, Coca-Cola can take advantage of these bottlers’ local expertise—including local consumer preferences, demand, and marketing programs.
Under a new agreement, Coca-Cola will grant expanded territories in ten states and the District of Columbia to Coca-Cola Bottling Co. Consolidated.
If users start searching for Facebook information directly on Facebook, the move could threaten Google—the dominant player in the search advertising market.
Another new feature from Facebook is the “Add a Link” mobile search feature, according to a May 9 report from TechCrunch.
Facebook (FB) recently introduced its Instant Articles feature, which lets users read articles within their News Feed itself.