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Why Analysts Think Harley-Davidson's 3Q Earnings Will Remain Weak

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Why Analysts Think Harley-Davidson's 3Q Earnings Will Remain Weak PART 3 OF 8

What Analysts Recommend for HOG before Its 3Q17 Results

Recommendations on HOG

According to the latest data compiled by Reuters, 77% of the 22 analysts covering Harley-Davidson stock gave it a “hold” recommendation. Another 18% of the analysts gave it “buy” recommendations, while only 5% gave it a “sell” recommendation.

What Analysts Recommend for HOG before Its 3Q17 Results

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Investors should pay attention to analysts’ ratings, as they could affect the company’s stock price. If popular analysts change their views, a significant stock price movement could occur.

Target prices for the next 12 months

As of October 10, 2017, Harley-Davidson’s consensus 12-month target price was $50.38, an upside potential of about 8.8% from its market price of $46.32. These above-mentioned recommendations suggest that most Wall Street analysts are maintaining a neutral view on Harley-Davidson ahead of its 3Q17 earnings announcement.

For the last couple of quarters, the company’s net profit margins have been weak to flat with no immediate signs of improvement. These could be two key reasons why analysts have chosen to remain neutral on HOG.

Ratings for auto companies

As of October 10, analysts have the following 12-month return potential estimates for mainstream automakers (FXD):

  • 42% of analysts gave General Motors (GM) a “buy,” but its market price has already inched up beyond its target price.
  • 25% of analysts gave Ford (F) a “buy” with no major upside potential.
  • Only 44% of analysts gave Fiat Chrysler (FCAU) a “buy” with about 15% upside potential.

Read on to the next article to find out analysts’ estimates for Harley-Davidson’s 3Q17 revenues.

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