Why Analysts Think Harley-Davidson's 3Q Earnings Will Remain Weak

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Why Analysts Think Harley-Davidson's 3Q Earnings Will Remain Weak PART 1 OF 8

How Harley-Davidson Stock Fared in 3Q17

Harley-Davidson’s 3Q17 results

Harley-Davidson (HOG) is set to release its 3Q17 earnings data on October 17, 2017. HOG is the world’s most popular heavyweight motorcycle brand. Before we find out what investors can expect from its upcoming earnings, let’s explore how Harley-Davidson’s stock performed in the third quarter.

How Harley-Davidson Stock Fared in 3Q17

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Harley’s stock in 3Q17

3Q17 marked the eighth consecutive quarter that the broader market (SPY) has traded on a positive note. These positive sentiments could be driven by strong consumer sentiments, an improving labor market, and better-than-expected 2Q earnings. The S&P 500 Index ended the quarter with 4.0% positive returns.

In 3Q17, Harley-Davidson’s stock continued to underperform the broader market for the third quarter in a row. HOG stock lost about 10.8% in 3Q. In 2Q17, the company’s stock fell 10.7%. Harley’s weakening profit margins and its management’s dismal 2017 outlook could be two key reasons for the recent pessimism in its stock.

HOG’s 3Q performance was also worse than other auto companies’ Wall Street performance. In 3Q17, legacy auto companies (XLY) such as General Motors (GM), Ford (F), and Fiat Chrysler (FCAU) rose 15.6%, 7.0%, and 69.2%, respectively.

In this series

In this series, we’ll find out what analysts are estimating for Harley-Davidson’s 3Q17 earnings. For this, we’ll look at revenue and margins estimates for the company’s upcoming earnings reports. We’ll also cover the company’s valuation multiples and key technical levels towards the end of this series.

Before moving on to Harley’s 3Q17 earnings estimates, let’s go through a quick recap of the company’s most recent earnings results in the next part of this series.


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