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How Foreign Automakers’ US Sales Trended in July 2017

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Part 5
How Foreign Automakers’ US Sales Trended in July 2017 PART 5 OF 6

Why Honda Motor’s US Sales Fell in July 2017

Honda’s US sales in July

In July 2017, the American division of Honda Motor Company (HMC) reported a year-over-year (or YoY) decrease of about 1.2% in its US sales. Last month, the company sold about 150,980 vehicle units in the US lower than 152,799 units sold in July 2016. In June 2017, the company posted a marginal rise of about 0.8% in its US sales. Honda Motor’s weaker July US sales could primarily be attributed to its lower trucks sales.

Why Honda Motor’s US Sales Fell in July 2017

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Honda truck sales fell in July

In July, Honda’s total US car sales volume rose by 1.9% YoY to 76,468 units, which was significantly higher than the company’s US car sales of 69,726 units in the previous month. However, its total US truck sales fell 4.2% YoY to 74,512 vehicle units in July. Weakness in truck sales could be a reason to worry, as Honda reported an increase in its truck sales in the previous two months.

Honda manufactures the majority of its cars in the US locally but also imports a small portion from Japan. In July, the company’s US manufactured car sales fell 4.4% YoY, whereas its imported cars’ sales stood strong at 10,492 units, much higher than just 6,042 units sold in July 2016.

Year-to-date US sales data

In the first seven months of 2017, America Honda has sold about 0.94 million vehicle units in the US with a minor fall of 0.2% on a YoY basis.

In 2016, Honda was the only automaker among legacy automakers (XLY) such as General Motors (GM), Ford (F), and Toyota (TM), which reported gains in its total US sales.

Read on to the next part to learn how Volkswagen’s US sales were in July 2017.

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