What Signal Is Disney Sending to Apple ahead of the iPhone Release?
Smarter wireless charging
It seems that Disney (DIS) is not just thinking about how to hike ticket prices at its theme parks, which we discussed in the previous article. The entertainment behemoth is also thinking out of the box in other ways, which could either embarrass or embolden tech companies like Apple (AAPL) and Samsung (SSNLF).
iPhone users are still waiting for wireless charging support for their handsets. Perhaps the new iPhone, which is expected to be released this September, could come with wireless charging capabilities.
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However, Disney has also been thinking about wireless charging. Although the company may not be preparing to take on smartphone makers, it may be able to solve this problem for a profit.
In February 2017, scientists working for Disney noted that they had created a model room capable of charging devices wirelessly anywhere within that room. Existing wireless charging technology requires a device to be placed on a special pad. Disney’s technology could enable consumers to charge their phones without placing their devices on a charging pad.
Unlocking a new revenue stream
This wireless charging technology is complicated and is currently only available as a proof of concept, implying it could still be years away from real-life deployment. If Disney can commercialize it, it could open a new revenue stream for the company or strengthen existing ones. As shown in the chart above, Disney’s major source of revenue is its Media Networks segment, followed by Theme Parks and Resorts.